News & Media

June 19, 2020

Kroger says it expects to exceed its 2020 outlook after the grocer reported a spectacular quarter of sales and profit due to a crush of pantry-loading shoppers during the pandemic.

Source: Progressive Grocer
June 12, 2020

Bringing gaming technology to shopper research, Nielsen has debuted a suite of solutions that leverages virtual reality and augmented reality technologies to help brands and retailers test in-store shopping behaviors, virtual planograms and more.

Source: Store Brands
June 5, 2020

The food retail war will be fought increasingly by private brands in a post-COVID world, sources say, bringing with it new pressures on retailers to assess the effectiveness of their brands versus one another—and not just the national brand competitors alongside them on the shelf.

Source: Winsight Grocery Business
May 30, 2020

A new report from Daymon looks at “5 Keys to Private Brand Success” in a post-coronavirus world.

Source: Store Brands
May 21, 2020

Digital sales in a COVID-19 world stood out during Target’s first quarter earnings call, highlighting digital comparable sales growth of 141% for the quarter, but the retailer mentioned its store brands too.

Source: Store Brands
May 16, 2020

A new report from Field Agent is taking a look at the overall customer experience at Walmart and that includes how Walmart’s store brands perform in terms of value, perception and price.

Source: Store Brands
May 7, 2020

A new study on the consumer goods market said private brands are gaining share on large national brands, saying since 2014, $19 billion in industry sales have shifted from large and mid-size CPGs to store brands.

Source: Store Brands
April 28, 2020

First quarter dollar sales for store brands across all retail outlets rose nearly 15%, knocking on the door of $5 billion, year over year, per Nielsen and the Private Label Manufacturers Association (PLMA).

Source: Store Brands
April 20, 2020
According to a new survey, consumers have gained more appreciation for private brands during the novel coronavirus pandemic.
Source: Store Brands

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